Sportmix Premium Dog Food Review (Dry)

Mike Sagman  Julia Ogden

By

Mike Sagman
Mike Sagman

Mike Sagman

Founder

Dr Mike Sagman is the creator of the Dog Food Advisor. He founded the website in 2008, after his unquestioning trust in commercial dog food led to the tragic death of his dog Penny.

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Julia Ogden
Julia Ogden

Julia Ogden

Content Director

Julia is the content director at the Dog Food Advisor and responsible for the overall strategy of the website.

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Updated: August 7, 2024

Verified by Laura Ward

Laura Ward

Laura Ward

Pet Nutritionist

Laura studied BSc (Hons) Animal Science with an accreditation in Nutrition at the University of Nottingham, before working for eight years in the pet food and nutrition industry.

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Laura Ward

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Our Verdict

Rating:
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Sportmix Premium Dog Food product range is made up of six recipes with ratings varying from 2.5 to 3 stars. The average rating of the whole range is 2.5 stars.

The table below shows each recipe in this range including our rating and the AAFCO nutrient profile: Growth (puppy), Maintenance (adult), All Life Stages, Supplemental or Unspecified.

Product line Rating AAFCO
Sportmix Premium Energy Plus 2.5 M
Sportmix Premium Extreme Energy 3 A
Sportmix Premium High Energy 2.5 M
Sportmix Premium Maintenance 2.5 M
Sportmix Premium Stamina 2.5 M
Sportmix Premium Puppy Small Bites 2.5 A

Recipe and Label Analysis

Sportmix Premium High Energy was selected to represent the other products in the line for detailed recipe and nutrient analysis.

Sportmix Premium High Energy

Estimated Dry Matter Nutrient Content

28.9%

Protein

20%

Fat

43.1%

CarbsCarbohydrates

Chicken by-product meal, corn, wheat, meat meal, rice bran, chicken fat (preserved with mixed tocopherols), dried beet pulp, whitefish meal, flaxseed, salt, potassium chloride, choline chloride, vitamins (vitamin E supplement, niacin, calcium pantothenate, vitamin A supplement, riboflavin supplement, thiamine mononitrate, pyridoxine hydrochloride, biotin, vitamin B12 supplement, vitamin D3 supplement, folic acid), minerals (zinc sulfate, ferrous sulfate, copper sulfate, manganese sulfate, zinc proteinate, copper proteinate, manganese proteinate, sodium selenite, calcium iodate, cobalt carbonate)


Fiber (estimated dry matter content) = 4.5%

Red denotes any controversial items

Estimated Nutrient Content
Method Protein Fat Carbs
Guaranteed Analysis 26% 18% NA
Dry Matter Basis 29% 20% 43%
Calorie Weighted Basis 24% 40% 36%

Ingredients Analysis

The first ingredient in this dog food is chicken by-product meal, a dry rendered product of slaughterhouse waste. It’s made from what’s left of a slaughtered chicken after all the choice cuts have been removed.

In addition to organs, this item can also include feet, beaks, undeveloped eggs and almost anything other than prime skeletal muscle.

On the brighter side, by-product meals are meat concentrates and contain nearly 300% more protein than fresh chicken.

The quality of this ingredient can vary, depending on the caliber of the raw materials obtained by the manufacturer.

The second ingredient is corn. Corn is an inexpensive and controversial cereal grain. And aside from its energy content, this grain is of only modest nutritional value to a dog.

The third ingredient is wheat. Like corn, wheat is an inexpensive and controversial cereal grain. And aside from its energy content, this grain is of only modest nutritional value to a dog.

For this reason, we do not consider wheat a preferred component in any dog food.

The fourth ingredient is meat meal, “the rendered product from mammal tissues, exclusive of blood, hair, hoof, horn, hide trimmings, manure, stomach and rumen contents except in such amounts as may occur unavoidably in good processing practices”.1

Since in this case the source animal is not known, this item could come from almost anywhere: spoiled supermarket meat, roadkill, dead, diseased or dying livestock — even euthanized pets.

On the brighter side, however, meat meals are meat concentrates and contain nearly 300% more protein than fresh meat.

Although this item does contain all the amino acids a dog needs, we do not consider meat meal a quality component.

The fifth ingredient is rice bran, a healthy by-product of milling whole grain rice. The bran is the fiber-rich outer layer of the grain containing starch, protein, fat as well as vitamins and minerals.

The next ingredient is chicken fat. This item is obtained from rendering chicken, a process similar to making soup in which the fat itself is skimmed from the surface of the liquid.

Chicken fat is high in linoleic acid, an omega-6 fatty acid essential for life. Although it doesn’t sound very appetizing, chicken fat is actually a quality ingredient.

The seventh ingredient is beet pulp. Beet pulp is a controversial ingredient, a high fiber by-product of sugar beet processing.

Some denounce beet pulp as an inexpensive filler while others cite its outstanding intestinal health and blood sugar benefits.

We only call your attention here to the controversy and believe the inclusion of beet pulp in reasonable amounts in most dog foods is entirely acceptable.

The eighth ingredient is fish meal, yet another protein-rich meat concentrate.

Fish meal is typically obtained from the “clean, dried, ground tissue of undecomposed whole fish and fish cuttings” of commercial fish operations.2

Unfortunately, this particular item is anonymous. Because various fish contain different types of fats, we would have preferred to have known the source species.

The ninth ingredient is flaxseed, one of the best plant sources of healthy omega-3 fatty acids. Provided they’ve first been ground into a meal, flax seeds are also rich in soluble fiber.

However, flaxseed contains about 19% protein, a factor that must be considered when judging the actual meat content of this dog food.

From here, the list goes on to include a number of other items.

But to be realistic, ingredients located this far down the list (other than nutritional supplements) are not likely to affect the overall rating of this Sportmix product.

With two notable exceptions

First, we find no mention of probiotics, friendly bacteria applied to the surface of the kibble after processing to help with digestion.

And lastly, the minerals listed here do not appear to be chelated. And that can make them more difficult to absorb. Chelated minerals are usually associated with higher quality dog foods.

Nutrient Analysis

Based on its ingredients alone, Sportmix Premium High Energy looks like a below-average dry product.

The dashboard displays a dry matter protein reading of 29%, a fat level of 20% and estimated carbohydrates of about 43%.

As a group, the brand features an average protein content of 28% and a mean fat level of 20%. Together, these figures suggest a carbohydrate content of 44% for the overall product line.

And a fat-to-protein ratio of about 69%.

Which means this Sportmix product line contains…

Near-average protein. Above-average fat. And below-average carbs when compared to a typical dry dog food.

However, the higher fat-to-protein ratio associated with certain recipes may not be appropriate for animals on a low-fat diet.

Even when you consider the protein-boosting effect of the flaxseed in this recipe and the corn gluten meal contained in another, this looks like the profile of a kibble containing a notable amount of meat.

Sportmix Dog Food Recall History

The following automated list (if present) includes all dog food recalls related to Sportmix through November 2024.

You can view a complete list of all dog food recalls since 2009 here.

Our Rating of Sportmix Premium Grain Inclusive Dog Food

Sportmix Premium is a grain-inclusive dry dog food using a notable amount of named by-product and unnamed meat meals as its main source of animal protein, thus earning the brand 2.5 stars.

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Not Recommended

Sources

1, 2: Association of American Feed Control Officials

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